Professional video production for businesses and organizations
I produce videos for businesses and organizations in Copenhagen, such as interviews, company presentations, event videos, and social media content. I am driven by good stories and creating visibility through video. Here's an overview of how I work and what you can expect.
Whether the purpose is internal communication, branding, or a campaign, I focus on the content and adapt the format and tone accordingly. With extensive experience working closely with communications departments, I ensure an efficient process and a valuable outcome – both during the project and in the long run.
Why video plays a central role in business communication
Video has become an indispensable part of modern business communication. It's not just for social media anymore, but also for internal organizational communications, recruitment, presentations, and customer care. Video makes it possible to convey messages, atmosphere, and personality in a way that creates both attention and trust.
When companies use video strategically, it's often about creating a library of short, precise films that can be used flexibly across platforms and purposes. Both now and in the future. My approach is to consider the big picture from the start, so the material works broadly and is easy to use, even as needs evolve.
Video interviews for professional communication and branding
Video interviews are an effective way to convey professionalism, personality, or knowledge. I ensure a calm setup, good sound, and a safe process—both for the interviewee and for the person who will use the video afterward. The format can be adapted for everything from LinkedIn to internal presentations and onboarding.
Read on to get more great advice about video production here:
Company presentations and profile videos for business communication
Short, visual videos that explain your concept, present a solution, or put a face to your company. The videos can be used on websites, in newsletters, presentations, or campaigns – and they can be produced efficiently without large set-ups.
Social media video – short, targeted SoMe clips
Videos for social media need to grab attention quickly, work without sound, and be adapted to different screen sizes and formats. I can help you refine your message and deliver videos in the formats that are suitable for LinkedIn, Instagram, and other platforms.
In the run-up to the European Parliament elections, social media such as Instagram were important media channels for the Social Democratic Party. Here is an example of one of the productions.
Event video in Copenhagen – documentation of conferences, corporate events, and seminars
For many events, I can handle both photography and produce a short atmospheric video. This provides an efficient and cohesive solution where images and video work together naturally – and where you only need one supplier on the day. This works especially well for events where there is a need for both visual material and live content for social media or internal communication.
Efficient process and fast delivery of video for multiple platforms
I plan, record, edit, and deliver, tailoring both the format and expression to your specific needs.
You'll receive the video in relevant formats, with options for subtitles, square cropping, or fast delivery if you need impactful social media content the same day.
Read more about what makes a good video here:
My best advice before recording an interview video
Interview-based video is an effective way to communicate your company's messages. When planning the recordings, there are a few simple things that can improve the recording—both for those in front of the camera and for the final result:
Ensure a calm environment free from background noise.
Consider the background and lighting in the recording location.
Brief the participant before recording — purpose, angle, and reassurance
Make sure to schedule some extra time so the recording can be done without stress.
My work as a video producer is not just about technique, but also about making people feel comfortable, so the message comes across naturally.
Do you have a project in the pipeline?
Want to learn more about how video can enhance your communication? Contact me here
Elektronisk Solskin is a one-day festival showcasing concerts by both Danish and international artists. The festival explores the diverse aspects of the underground scene, demonstrating that electronic music is far more than just a dance beat. Experience internationally acclaimed artists as they bring their unique soundscapes to the stage, pushing the boundaries of electronic music.
Case video ABB
In Denmark, in the southern Jutland town of Broager, the local district heating plant is leading the way towards a more sustainable future. Here, CO2-neutral district heating is produced by utilizing the cool local groundwater as a heat source.
Behind the scenes video from Folkemødet 2023
Here you get an ultra-compressed tour through three days at the People's Meeting 2023.
FAQ – Frequently Asked Questions about Video Production
How much does a video production cost?
The cost depends on the scope, duration, and complexity of the project. A short presentation video typically starts around 8,000 DKK, while more extensive productions can range between 12,000 and 20,000 DKK or more.
What is the process from idea to finished video?
We'll start with a brief conversation about the purpose and target audience. From there, I plan the shoot, and you'll receive an initial draft for approval. Everything is edited, color-corrected, and delivered in the formats you need.
What kind of videos do you make?
I produce videos for businesses and organizations, such as interview videos, presentations, social media clips, and documentation of events and conferences. Everything is tailored to your specific needs.
What is the filming process like?
I plan the recordings in collaboration with the client, adapting the setup and shooting location to ensure practicality and visual appeal. Typically, the finished material is delivered within a few days, depending on the scope of editing.
Why you should use video in your SoMe marketing
Video for social media
Marketing has fundamentally changed in recent years, largely due to social media, where videos have driven much of the evolution. Video for social media has proven to be one of the most effective tools in this new landscape.
Despite the many advantages of video, it is often difficult for small businesses to incorporate video into their social media marketing strategies. This means that the company may miss out on significant benefits and, in the worst case, lag behind its competitors.
Studies show what video content actually means in a media strategy:
• Over 54% of marketing professionals report that video is the most valuable content for achieving marketing goals on social media.
• 93% of companies have acquired new customers through video content on social media.
• Half of social media users prefer video over other types of content.
• 3 out of 4 companies report that they generate new customers by producing video content on Instagram.
Increase engagement with video campaigns on SoMe
So, what can your company expect to gain from a video campaign on SoMe?
There are a number of benefits:
Video and the willingness to buy are inextricably linked
Billions of images and videos are shared on social media every day. With everything going on, it's quite challenging to get a customer's attention or explain your product or services in an informative but exciting way that gets your target audience to buy. Many studies show that the majority of social media users prefer short captions; most people are not willing to read a paragraph (or more) describing the benefits of your products or services, and a picture can only show so much.
So, if you only share pictures and text on social media, a potential customer will have to follow you for a while to get a sense of who you are and what you are selling. A video, on the other hand, can do so much more in less than a minute. A well-executed video can capture your customers' attention, educate them about your company and products or services, and inspire them to take action – all in just one social media post. This has proven to be very effective when it comes to leads and conversions. Hubspot says that 64% of users are more likely to buy a product online after watching a video.Video content helps increase brand awareness
Video content helps your target audience get to know your company's brand better by highlighting new products or services and allowing viewers to build personal connections with your brand. This can be achieved in many ways, from behind-the-scenes content that lets viewers be a fly on the wall in your office or workplace. Video content increases brand awareness in ways that written content or static images cannot. When your target audience comes across your social media videos on their feeds, they don't want to see yet another generic visual ad; they want content that tells them exactly who you are as a company and that demonstrates core values that they can decode. By exploring different styles or mediums of video content, you can highlight specific characteristics, qualities, and goals that make your brand unique and stand out among your competitors.Video builds strong credibility with your audience
Along with influencing your customers to buy what you sell, video can help you build strong connections with your audience by appealing to them emotionally. Providing valuable and entertaining information that strikes the right emotions with your audience will make your company or brand appear more credible. Establishing your company as a trusted resource gets people invested in your mission or message, and video content is a powerful tool for creating a dedicated, engaged audience.Video is Cost-effective
Producing videos is an art or at least a profession. If you want it done well, a professional with many years of experience is your best bet. That being said, you don't need to have a significant digital marketing budget to invest in video for SoMe. Especially when gathering the energy and, for example, having several versions of some material made. In this way, the value of the effort will increase considerably. As long as you know your audience and go in with a strategic, well-planned disposition, a day's filming can typically be used again and again. Video content is useful for social media channels, your website, landing pages, marketing emails and paid ads.
Production of video content – For SoMe
Product videos: Present your product and welcome customers inside
Product videos are an obvious medium for making it easy for your customers to see products and at the same time gain insight into who they are buying from. The videos can be used on many different platforms and you can continuously update with more videos for SoMe and thus expand your video portfolio.
Expert videos: Increase your credibility with video content
An expert video can be compared to a segment in, for example, the TV news, where an expert provides a credible introduction to a topic. It can be a difficult discipline, but when it succeeds, it can have a big impact.
Explainer videos: Make the complex simple
Our explainer videos deliver a concrete and to-the-point review of any topic, product, or service. Whether in graphic form or as a 'talking head,' this format creates confidence with your customers by proving the claims your company presents. Integrate explainer videos into blogs, email marketing, and on your website to make complex messages easy to understand.
Do you also need photography services?
Many of the companies and organizations I create videos for also need photos in the same context. For example, if you also need photos from your event or new employee portraits for your communication, we can often plan it as a combined task.
→ Read more about event photography in Copenhagen
→ Read more about employee portraits for companies