Event photos for LinkedIn – how to get images that work
When your company hosts a conference, workshop, or other event, it makes good sense to document the day with photos. However, not all photos are equally suitable for use on LinkedIn and other social media platforms.
Here's what you should consider if you want to actively use event photos in your communication—and how, as a photographer, I can help you get the right material.
One of the year's biggest events: The People's Meeting in Allinge.
Avoid images that say nothing
Classic event posts on LinkedIn often show a screen from a distance, a row of chairs – or a close-up of a name tag. The intention is good, but the picture rarely tells you anything about what actually happened – or why it was worth being there.
A good event photo doesn't just show that something happened – it shows how it felt to be there.
Images that catch the eye and tell a story
Images featuring people interacting, smiling, concentrating, and conversing perform better. This could include:
A well-chosen expression during a presentation
A hand gesture that supports a message
Eye contact during a conversation between two participants
Images like these bring the post to life – and help both the message and the sender to stand out.
Having different formats and variations makes the material easier to use
I provide images in formats suitable for LinkedIn and other social media platforms – including landscape, square, and portrait. You'll receive a varied selection that works for:
Individual posts
Image carousels
Use in slides and newsletters
Ready to use – quickly and easily
Selected images can be delivered on the same day, so you can post while the event is still relevant. The rest are typically delivered the next business day. All images are delivered edited and ready to use – without watermarks or restrictions.
→ Read also: Event photographer in Copenhagen – see how I work