Event photos for LinkedIn - how to get images that work
When your company holds a conference, workshop or other event, it makes sense to document the day with photos. But not all images are equally suitable for use on LinkedIn and other social media.
Here's what to consider if you want to use event images actively in your communication - and how I as a photographer can help you get the right material.
One of the biggest events of the year: Folkemødet in Allinge.
Avoid images that say nothing
The classic event post on LinkedIn often shows a screen in the distance, a row of chairs - or a close-up of a name badge. The intention is good, but the image rarely tells you anything about what actually happened - or why it was worth attending.
A good event photo doesn't just show that something happened - it shows how it felt to be there.
Eye-catching images that tell a story
Images with people interacting, smiling, concentrating and dialoguing work better. It can be:
A well-chosen expression during a presentation
A hand gesture that supports a message
Eye contact in a conversation between two participants
Images like these bring the post to life - and help both the message and the sender stand out.
Format and variety make it easier to use the material
I deliver images in formats suitable for LinkedIn and other social media platforms - widescreen, square and portrait. You get a varied selection that works for:
Standalone spreads
Image carousels
Use in slides and newsletters
Ready to use - quick and easy
Selected images can be delivered the same day so you can post while the event is still live. The rest are typically delivered the next business day. All images are delivered edited and ready to use - no watermarks or restrictions.
→ Read also : Event photographer in Copenhagen - see how I work